The Original Brand, LLC is a marketing awards platform designed to recognize spirits/wine/beverages and CPG brands with medals, accolades, points, achievement and publicity.

Our motto? Buyers – the ultimate judges.

All our judge panels are comprised of BUYERS for each segment. Our buyers are on a mission, to find the newest beverage or CPG to bring to their venue, restaurants, retail chain, airlines, cruise lines, nightclubs, hotel, casino, resort, golf club, arena, liquor store, and more

CPG Award 1

The Original Brand Presents
Food & Beverage Competitions

All Judges Are Buyers Looking for the New!

CPG Award 2
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Infused Beverage Competition 2025 by PR%F Awards

Registration is open now.

Final Day to Register:  August 29, 2025
Final Day to Receive Product:  July 11, 2025 (all products must be in by 5 p.m.)

Registration Fee:
$375 per can/per flavor
$1,400 per four-pack (four flavors)
$1,950 per six-pack (six flavors)
6 or more flavors, please call for specialized pricing

We request 12 cans per entry. All products must be in by July 7, 2025


PR%F Awards
11700 W. Charleston Blvd. Ste 170
PMB546
Las Vegas, NV 89135
702-363-7767

www.proofawards.com

If you do not see a specific category or need additional information, please contact Michele@proofawards.com

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PR%F Awards 2025 - Spirits, Wine & Beverage Competition

Registration is open now.

Final Day to Register:  October 10, 2025
Final Day to Receive Product:  October 13, 2025 (all products must be in by 5 p.m.)

Registration Fee
$495

6 or more SKUs, please call for specialized pricing.
One fee automatically enters your expression into two competitions.
Masked (Double-Blind) and Unmasked (Design) – a chance to win two medals.


We request three (3) sample bottles for each SKU entered.
(Or, if smaller bottles we will need 12 samples.)
All products must be in by October 13, 2025


PR%F Awards
C/O Bootleggers Distributing
1513 W. Oakey Boulevard
Las Vegas NV 89102
702-625-0440
 
www.proofawards.com

If you do not see a specific category or need additional information, please contact Michele@proofawards.com

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CPG Awards by Food & Beverage Magazine

Registration open July 1, 2025
Registration closes on October 30, 2025 at 5 pm
All CPG Samples must be received by Nov. 7, 2025
All products must have an expiration date no earlier than January 30, 2026
Competition Week - Nov. 14 – 21, 2025


Registration Fee
Each SKU is $275

Multiple SKU Discount available for 12+ SKUs – reach out to Michele@cpgawards.com

CPG Awards
c/o Michele Tell
11700 W. Charleston Blvd.
Suite 170 – PMB 546
Las Vegas, NV 89135


CPG Awards: Buyers: The Ultimate Judges

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RTD Beverage Competition 2026 by PR%F Awards

Competitions Opens From: January 1, 2026
Registrations ends:  July 15, 2026
Final Day to Receive Product:  July 20 2026 (all products must be in by 5 pm)

$375 per can/per flavor
$1,400 per four-pack (four flavors)
$1,950 per six-pack (six flavors)
6 or more flavors, please call for specialized pricing.

We request 12 cans per entry. All products must be in by July 20, 2026


PR%F Awards Cans
c/o Bootleggers Distributing
1513 W. Oakey Boulevard
Las Vegas NV 89102
702-625-0440
 
www.proofawards.com

If you do not see a specific category or need additional information, please contact Michele@proofawards.com

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CPG Awards – Holiday

  • Entry Portal for CPG Awards-Holidays opens on January 5, 2026
  • Entry Portal for CPG Awards-Holidays closes on April 30, 2026
  • All holiday products must be received by May 8, 2026, by 5 PM - PST
  • All products must have an expiration date of at least June 30, 2026
  • Competition week is May 18-22, 2026


Registration Fee
Each SKU is $275

Multiple SKU Discount available for 12+ SKUs – reach out to Michele@cpgawards.com

CPG Awards
c/o Michele Tell
11700 W. Charleston Blvd.
Suite 170 – PMB 546
Las Vegas, NV 89135


CPG Awards: Buyers: The Ultimate Judges

The Original Brand

The premiere CPG Awards® rating competition for both taste and design. Buyers: the ultimate judges for all shelf-ready and shelf-stable consumer package goods by Food & Beverage Magazine.

Contact

Michele Tell: michele@proofawards.com

PHONE: 702-233-6996

© 2025 CPG Awards® is proprietary and owned by The Original Brand, LLC. All rights reserved.